Mwen, mwen, mwen ak medya sosyal

mean.jpgLi pa sou ou!

Yon lòt fwa ankò ... li pa sou ou!

Chak fwa mwen pale sou medya sosyal, toujou gen kèk patisipan ki pa kwè ki mande poukisa yo ta dwe plonje pous Genyen toujou enkyetid sou ki jan yo pral jere li, tan an ki enplike, ki sa ki avantaj yo nan yo, ak enkyetid enkwayab sou nenpòt ki dezavantaj ke konpayi yo ka antrene. Yon dezavantaj sèl ka sispann yon biznis soti nan kite nan medya sosyal ... epi tipikman fè.

Nan yon evènman resan, youn nan patisipan yo te byen konprann yon moman difisil poukisa. "Poukisa nou pa Paj Jòn yo?", Yo te mande? "Se la mwen ale!", Yo te di.

Mwen reponn, "Paske w ap peye atansyon sou ki jan ou travay, kote ou ale, ak ki jan ou kominike. Ou pa peye atansyon sou demand konsomatè yo, konpòtman konsomatè yo, ak nouvo chanèl revni yo ki louvri ak nouvo medya yo. Ou ap panse sou ou. Ou pa ap panse sou ki kote kandida ou ak kliyan ou deja ye oswa kote yo ap grandi nan nimewo. "

Kandida ou yo ak kliyan yo sou motè rechèch ... ou nan rezilta yo? Kandida ou yo ak kliyan yo ap mande pou èd sou LinkedIn ... ou ap koute la? Kandida ou yo ak kliyan yo ap pale de ou sou Facebook ak Twitter. Èske w ap reponn? Oswa èske ou jis enskri pou pwochen an Twitter tronpe ajoute 10,000 disip.

Èske ajoute medya sosyal nan asenal maketing ou ajoute plis konplikasyon? Petèt! Si ou pa jere li efektivman, li ka yon anpil nan travay. Si ou manipile li, li kapab yon dezas. Si ou ogmante li, menm si, li ka fè pitit.

Yon fwa yo te fè pwen an, limyè a te limen epi patisipan patikilye sa a te vin trè chofe osijè opòtinite yo. Biznis ou ta dwe osi byen! Genyen yon tòn opòtinite yo deyò. Monte sou tablo!

6 Kòmantè

  1. 1

    All true. However, I don't know what kind of participants you have, but anyone who thinks the Yellow Pages is worth it?!!

    Businesses are scared now, because money is disappearing. Also they are scared about screwing up social media. Is the consultant they hire to help them on the money?

    And using the Web to find out how to do it? Well there are a million geeks with no business sense for every one truly business savvy Internet marketing specialist.

    Their fear is real. They are not blinkered. Educate them…

    Oh, and did you know, apparently the 'blog' is dead, for marketing at least. Is this true?

    Si li se, tout medya sosyal sa a scaremongering gen yo dwe rezon an pou kisa.

    Bye ...

    • 2

      Hi Sahail,

      As with any medium, there are still advantages (dare I say) to advertising in the Yellow Pages. Remember that there is a huge number of senior citizens that are not on the Net. If I wished to target them, I may try the Yellow Pages.

      As for the blog being 'dead', I think it's an incredulous statement. Blogs are now being integrated more rapidly into every web strategy than ever. Blogs and organic content strategies have grown to become the most effective tools for acquiring organic search. The majority of businesses do not blog for marketing – we're going to see a reverse in that. EVERY other advertising medium is down year over year aside from organic search.

      Thanks for the feedback! Look forward to your participation again soon.

      • 3

        Doug,

        Mwen dakò ke blog se yon bon fason amelyore SEO, e ke li ta dwe entegre nan efò maketing yon sèl la. Sepandan, ki kalite referans ou dwe fè bak deklarasyon ke "blogs yo kounye a yo te entegre pi rapidman nan chak estrateji entènèt pase tout tan"? Osi byen ke "blogs estrateji ki te grandi yo vin zouti ki pi efikas pou trape rechèch òganik"?

        Yon fwa ankò, mwen dakò pou pati ki pi ak sa ou di, men deklarasyon yo sanble yon ti kras fò ak parèt yo pote yon patipri avèk yo.

        Jis kirye si ou ka mennen m 'sou kèk lekti ki pral ofri plis validite nan reklamasyon ou yo. Mèsi.

        Arik

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